Analyse your Competitors

Country Analysis

Where are your competitors based? These two ITC services will indicate which countries are providing your international competition.

Once you have your country list, move to the next section Company Profiles to find the names and details of actual and potential competitors.

ITC's Trade Map

Provides - in the form of tables, graphs and maps - indicators on export performance, international demand, alternative markets and competitive markets, as well as a directory of importing and exporting companies. Trade Map covers 220 countries and territories and 5,300 products of the Harmonized System. The monthly, quarterly and yearly trade flows are available from the most aggregated level to the tariff line level.


N.B. Users located in the U.K. have restricted access to Trade Map. Click here for free registration - which gives a wider access to Trade Map or to access the full versions of the tools click here to subscribe. ($900 p.a. for an Institutional License allowing all employees of the institution to create their own account based on the institution's email extension (domain).

ITC's Export Potential Map

This a free tool that turns economic analysis into practical trade information.

Export Potential Map showcases results from the ITC export potential and diversification assessment methodology that identifies:

  1. products, markets and suppliers with (untapped) export potential.
  2. opportunities for export diversification.

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